Clear and modern visual design
January 28, 2019Social proof markers
February 11, 2019You find these small business website features everywhere, although they might not be optimized for conversions. Giving potential customers a hassle-free way to contact you slides (rather than pushes) them through your funnel.
It’s handy to carry out some checks on the contact information you currently display (and its prominence).
At the bare minimum, you should include an email address, physical address (if relevant), and links to your social media accounts. If you have a physical location, a telephone number and visual map are both vital. As for placement, the simplest approach is to place contact details in your header and footer, although there are other places to consider as well.